Fender has announced its return to NAMM in January 2025


Fender CEO, Andy Mooney & President and CEO of NAMM, John Mlynczak

Since 2020, Fender has showcased its commitment to innovation by introducing a virtual Online Dealer Event, an online move designed to address the evolving needs of its dealers by providing a convenient and effective platform for engagement.

Additionally, the NAMM Show is evolving to support both the current and future needs of the music industry, emphasizing its role as a cornerstone for industry networking and growth. Reflecting its confidence in these evolving formats, Fender has announced its return to NAMM in January 2025, signalling its readiness to engage with the music community through both traditional and modern channels.

Andy Mooney, Fender CEO, said:

“We sadly missed actually having a physical presence at NAMM; that high-touch in-person long form interaction is vitally important for the industry.” 

“Going forward, [Fender] will have more and exciting new products to intro at NAMM and then in the fall, we will revert back to our online dealer events… we’re thrilled to be back, we missed being there, and I’m excited to see everyone again back in Anaheim.”


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