Algam Ashdown is proud to announce that it is now the exclusive UK distributor for Cordial, the acclaimed German manufacturer of high-performance audio and instrument cables. This new partnership brings one of Europe’s most respected cable brands into the hands of UK retailers, musicians, engineers, and audio professionals through Algam Ashdown’s established network.
Cordial has earned a reputation for precision-engineered cables designed to deliver uncompromising signal integrity, reliability, and durability. Manufactured to the highest standards in Germany, Cordial’s product lines serve a wide spectrum of users, from touring professionals to home studio enthusiasts, covering applications in music performance, studio recording, broadcast, and fixed installations.
“At Cordial, choosing our partners has always been about shared values–quality, reliability, and a true understanding of our customers’ needs. With Algam Ashdown, we are gaining a distribution partner who not only shares these values but also brings professionalism and deep market expertise to the table. The UK is an important and demanding market for us, with customers who value high-quality solutions. That’s why we are truly excited about this long-term partnership, which will strengthen our brand presence and ensure that the quality of our products and our commitment to service are represented in the best possible way.” –François Rousies, Managing Director, Cordial GmbH
A COMPREHENSIVE PRODUCT PORTFOLIO
The Cordial range includes:
- Instrument Cables – Designed for guitarists, bassists, and keyboard players, these cables feature excellent shielding, low capacitance, and rugged connectors.
- Microphone Cables – Balanced cables built for clarity and longevity, available in both entry-level and professional-grade configuration.
- Speaker Cables – Offering robust signal transmission for passive PA systems and stage monitors, built to withstand the rigours of touring environments.
- Patch & Insert Cables – Perfect for pedalboards, modular systems, and studio racks, with compact plugs and durable sheathing.
- Digital Cables – Including AES/EBU, DMX, and SPDIF formats for pro-audio and lighting control systems.
- Multicore Systems – Suitable for both live and studio scenarios where multiple channel routing is required in a compact format.
PREMIUM AND SUSTAINABLE OPTIONS
Among Cordial’s standout offerings are their high-end premium series, built with Neutrik connectors and extra-flexible jacket materials to meet the demands of high-end touring and critical studio use.
These cables are tested under rigorous conditions to ensure long-term performance and sonic transparency.
Cordial also leads the way in sustainability with their ECO range, a line of environmentally conscious cables that use PVC-free materials and reduced plastic packaging, without compromising the brand’s hallmark performance and durability. The ECO range reflects Cordial’s commitment to responsible manufacturing and is a compelling option for customers seeking greener alternatives.
NOW AVAILABLE IN THE UK
From the 1st of September 2025, Cordial cables will be available to UK retailers and professional users via Algam Ashdown. The distribution agreement marks a significant expansion in the UK availability of Cordial products, ensuring
improved logistics, marketing support, and access for new and existing customers alike.
For all Sales Enquiries, please contact:
Chris Bates –Sales Director
Chris.bates@algam-ashdown.co.uk
01621 857853
For Press Enquiries, please contact:
Georgina Tanswell-Lowe
Georgina.tanswell-lowe@algam-ashdown.co.uk
01621 857853
