Arrow Guitars launch campaign in aid of the NAMM Foundation

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Arrow Guitars Launches “Arrow Around the World” Campaign to Raise Funds in Aid of the NAMM Foundation. A one-of-a-kind Arrow Tonecaster guitar will travel the world, played and signed by musicians, stores and friends of the music community before being auctioned to raise further funds for music education and participation.

At the heart of the campaign is a one-off Arrow Tonecaster guitar, built at Arrow HQ, which will travel across the world to be played, signed and celebrated by musicians, guitar stores, artists and members of the wider music community. Each stop on the journey will help tell the story of why music matters, why more people should have the chance to play, and why supporting music education and participation is so important.

The campaign has been created with one simple belief at its core: music is important, and more people should have the opportunity to experience it.

By raising funds to donate to the NAMM Foundation, Arrow Guitars aims to help support the Foundation’s work in promoting music education, music-making and participation. Through the journey of the guitar, the campaign will also shine a spotlight on the people, places and communities that keep music alive around the world.
Supporters will be able to donate throughout the campaign via the Arrow Around the World donation page:

At the end of the campaign, the signed Arrow Tonecaster will be auctioned, with proceeds also donated in aid of the NAMM Foundation, helping to raise even more funds for this worthy cause.

A huge thank you goes to Arrow Guitars’ friends at Scott Dixon Cases, who have generously donated a stunning custom flight case to keep the guitar safe as it travels around the world. Their support means the guitar can make its journey securely while carrying the signatures, stories and spirit of everyone involved.

“We believe music changes lives,” said Arrow Guitars. “Whether it starts in a bedroom, a classroom, a rehearsal room, a music shop or on a stage, the opportunity to play music is something worth protecting and promoting. Arrow Around the World is our way of bringing people together, celebrating the global guitar community and helping raise funds for a cause we truly believe in.”

Arrow Guitars will be sharing updates from the guitar’s journey throughout the campaign, including videos, photos, signatures and stories from the players, stores and musicians who take part.